Footballer Ronaldinho’s STAR10 Token Launch Faces Insider Trading Concerns

On March 3, 2025, Brazilian football icon Ronaldinho Gaúcho rolled out his new cryptocurrency, STAR10, on the Binance Smart Chain, hyping it as a ticket to “exclusive benefits” like signed collectibles and an AI agent for fans. “Legends are not born… THEY ARE FORGED. And YOU can choose to be a part of it. Get your $STAR10 NOW. Let’s make history together!” he posted on X, drumming up excitement.

The token took off fast, climbing over 20% shortly after launch, hitting a peak of $0.2492. As of now, it’s trading at $0.23, up 13% from earlier, with a market cap nearing $20 million and a fully diluted valuation of $241 million, per CoinGecko data. Trading volume’s hefty too, crossing $26 million, with 82 million coins circulating.

But the shiny debut’s got a dark cloud hanging over it. On-chain data from Nansen and Onchain Lens points to some sketchy moves—an insider wallet tied to Ronaldinho reportedly scooped up 20.79 million STAR10 tokens for just 48 BNB ($29,247).

They’ve sold off 119,278 tokens for 54 BNB ($33,106) and are sitting on 20.68 million more, now worth $4.93 million. That’s a $4.95 million profit in no time, sparking whispers of insider trading. Traders on X aren’t holding back—some are calling celebrity tokens a dead end, while others drag up Ronaldinho’s past crypto controversies to question his credibility.


And yeah, Ronaldinho’s no stranger to crypto drama. Back in June 2024, he teased a “mainstream” crypto comeback that caught flak from sleuth ZachXBT, who flagged his history with shady projects. Ronaldinho’s name has been tied to stuff like World Cup Inu, Atari Chain, Lord Society NFT, and meme coins like WATER and Baby Doge—some of which Lionel Messi also hyped.

Then there’s the ugly “18kRonaldinho” mess in September 2023, a supposed $61 million pyramid scheme promising 2% daily returns. Ronaldinho denied any involvement, claiming his image got hijacked, but it left a stain.

This STAR10 launch feels like a double-edged sword—big hype, bigger doubts. The quick gains are flashy, but those insider profits have folks on edge. Is Ronaldinho forging a new legacy, or stepping into another crypto quicksand? Market’s buzzing, but skepticism’s just as loud.